The First Pencil

Episode 44: What Exactly is Automotive Social Selling?

September 29, 2022 Kathi Kruse and Mike theCarGuy Correra Season 1 Episode 44
The First Pencil
Episode 44: What Exactly is Automotive Social Selling?
Show Notes

This week, Kathi and Mike discuss what automotive social selling really is (hint: it’s not what some “auto influencers” are claiming). Using social media to establish yourself as an expert is key and you do this by building rapport with your followers. We’ll share some tactics we use to help you carve out your own network and sell more cars.

Kathi provides another update on the short-form video content she’s been testing on the Hanaeleh horse rescue page. It’s still getting massive reach but do you actually want that?

In the music segment:

Pet Shop Boys “West End Girls” https://www.youtube.com/watch?v=p3j2NYZ8FKs

The Taylor Hawkins tribute concert in LA. We’re still going through it but this is a stand out:

Foo Fighters, Joan Jett and Travis Barker https://www.youtube.com/watch?v=XsXdcJd9-Z0

Get in touch with us!

Kathi: kathi@krusecontrolinc.com

Mike: mikethecarguy@outlook.com

Want to learn more about automotive social selling? Download Kathi’s FREE Guide to Social Media for Car Salespeople here 👉 https://bit.ly/socialsellingvip