The First Pencil
Kathi Kruse and Mike The Car Guy Correra are best friends, with many many years of retail experience in the car biz. "We decided to get together and talk about the things that are important to us in the auto industry, and hope you’ll come along for the ride. We’ll cover auto industry stuff, dealership profitability, and digital platforms, all with a dose of humor and our love for 80s/90s music. Join us!"
The First Pencil
Is TikTok Safe to Use?
The topsy-turvy world that is social media right now is causing a lot of people to review each platform’s privacy and data collection policies. TikTok has been singled out as a unique concern so we decided to look at some of the reasons to pause before you jump.
Kathi and Mike also talk about the precarious position some vehicle customers will be in during the coming months/years and how close attention to inventory levels is key.
Kathi’s blog post on 3 Questions to Answer Before Using TikTok for Car Sales HERE
In our music segment:
Joy Division “Shadowplay” HERE
Remastered “Love Will Tear Us Apart” HERE
Adam and the Ants "Kings of the Wild Frontier" HERE
Get in touch with us!
Kathi: kathi@krusecontrolinc.com
Mike: mikethecarguy@outlook.com
Want to learn more about automotive social selling? Download Kathi’s FREE Guide to Social Media for Car Salespeople here 👉 https://bit.ly/socialsellingvip