The First Pencil
Kathi Kruse and Mike The Car Guy Correra are best friends, with many many years of retail experience in the car biz. "We decided to get together and talk about the things that are important to us in the auto industry, and hope you’ll come along for the ride. We’ll cover auto industry stuff, dealership profitability, and digital platforms, all with a dose of humor and our love for 80s/90s music. Join us!"
The First Pencil
Spring Cleaning and Google Lighthouse
We are just a couple of car peeps spreading helpful tips when we see ‘em. Please allow us to tell you about Google Lighthouse (and the Google Lighthouse Chrome extension). You can use it to audit any website you want for free.
Spring is in the air(!) and we are here to remind you that it’s a good time to assess things. Clear up the clutter, so to speak.
We also share a tidbit about dealership controllers. They are the kingpin at every dealership and are usually misunderstood (and often taken for granted). Give one some love!
In our music segment:
Kevin M. Kruse on Twitter (thread)
Check out the US Festival 1983
George Jones and Tammy Wynette “We’re Not The Jetset”
If you're a car person (worked/working in dealerships like us) we want to hear from you. Email either (or both) of us!
Kathi: kathi@krusecontrolinc.com
Mike: mikethecarguy@outlook.com