The First Pencil
Kathi Kruse and Mike The Car Guy Correra are best friends, with many many years of retail experience in the car biz. "We decided to get together and talk about the things that are important to us in the auto industry, and hope you’ll come along for the ride. We’ll cover auto industry stuff, dealership profitability, and digital platforms, all with a dose of humor and our love for 80s/90s music. Join us!"
The First Pencil
Episode 43: You Can’t Expect What You Don’t Inspect
Are you outsourcing your social media? You’ll want to listen to Kathi and Mike spell out the pitfalls (yikes!) when you don’t pay close attention to what’s being posted in your name. We’ll also share some best practices so you don’t find yourself in the middle of a social media crisis.
Kathi provides another data/insights update on her Facebook page video content test. If you’re a creator or a business that’s been on Facebook for a while, short form video may be a good addition to your content strategy.
Link to the Twitter conversation we mention that started our rant on social media providers: HERE
Link to the social media managers category on Kathi’s blog: HERE
In our music segment:
White Stripes from the Basement https://www.youtube.com/watch?v=l5wkTdVjE1s
Seven Nation Army in Glastonbury https://www.youtube.com/watch?v=3ehxW9MKRH0
Heaven 17 tour dates: https://www.ticketmaster.com/heaven-17-tickets/artist/735261
Get in touch with us!
Kathi: kathi@krusecontrolinc.com
Mike: mikethecarguy@outlook.com
Download Kathi’s FREE Guide to Social Media for Car Salespeople here 👉 https://bit.ly/socialsellingvip