Beyond The First Pencil
Beyond The First Pencil is where dealership operations meet financial reality.
Hosted by Kathi Kruse, of Kruse Control and Automotive CFO-To-Go™, this podcast is for dealers, OEMs, GMs, and controllers who want more than surface-level advice. You’ll get straight talk on financial statements, internal controls, cash flow, and the operational gaps that quietly erode profit.
From gross to net, from process to profit, each episode delivers real-world insights on how dealerships actually make money… and where they lose it.
Because selling cars is one thing. Keeping the profit is another.
Beyond The First Pencil
Gaining More Control Over Online Ratings
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
👉Get Kathi’s ebook: “A Beginner’s Guide to AI for Automotive Retail 👈
This week we chat about Kathi’s trip to Vegas for NIADA where she spoke about online reputation management.
Then we share our thoughts on the CDK outage debacle and what it means for dealership personnel. (of course, the debacle was not over at the time of taping)
Mike recommends a Hulu documentary.
Kathi recommends a Netflix documentary series.
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Got a question? Email either of us!
Kathi: kathi@krusecontrolinc.com
Mike: mikethecarguy@outlook.com